Every Tex Wex scent starts with a place. We build our beard oils and balms around the character of the Texas cities we know — then blend them in small batches by hand in Boerne, in the Texas Hill Country. Veteran owned. Family owned. Texan owned.

Find the city that fits you.

Dallas — our #1 scent

Cherry tobacco, leather, and teakwood. Sharp, polished, and hard to ignore — the scent for the man who walks in looking sharp and never has to mention it. If you like deep, smoky, leather-and-tobacco character, Dallas is your everyday.

Shop: Dallas Beard Oil · Dallas Beard Balm · Dallas Bundle (save $5)

Houston — bright and refined

Texas Sage, Blood Orange, and Sandalwood in a custom seven-essential-oil fragrance. Bright citrus up top, a smooth, grounded base underneath. Strong and clean without being heavy.

Shop: Houston Beard Oil · Houston Beard Balm · Houston Bundle

Austin — bold and creative

Coffee leads — a deep, roasted, medium-roast character — followed by sweet tobacco and a cool, woody cypress finish. For the man who is comfortable standing out.

Shop: Austin Beard Oil · Austin Beard Balm · Austin Bundle

San Antonio — the OG

Sweet tobacco, black pepper, agave, and cypress. Warm, rich, and refined — the scent that started Tex Wex. Quiet confidence, unmistakable strength.

Shop: San Antonio Beard Oil · San Antonio Beard Balm · San Antonio Bundle

Bandera — bright, clean, rugged

Lemongrass, cypress, and Texas cedarwood. Crisp and outdoorsy, with a cool woody depth. The spirit of the Cowboy Capital of the World, in your beard.

Shop: Bandera Beard Oil · Bandera Beard Balm · Bandera Bundle

How to choose

  • Bold and smoky: Dallas
  • Bright and clean: Houston or Bandera
  • Coffee-forward: Austin
  • Warm and refined: San Antonio
  • No added fragrance: meet The Gray Man

Prefer to layer your own cologne, or keep a low profile? Our unscented line, The Gray Man, gives you the same conditioning with no added fragrance.

Every order over $50 ships free in the U.S.

Handmade in small batches in Boerne, TX Hill Country · Veteran & family owned.